Knowledge of programming tools and software used in web development (HTLM, XHTLM, XML, CSS, Web 2.0, W3C, Java/Java script, PHP, ASP, JSP)
Knowledge of CMS, primarily WordPress
Command of various graphic and multimedia creation tools (Illustrator, Photoshop, InDesign)
Notions of SEO and web analytics concepts to understand the problems related to the SEO of sites and pages on social networks